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SEATTLE — Emmy Award-winning sports journalist Mike Fisher keeps the bar high at with dedicated reporting on the Dallas Cowboys and Mavericks. Soon to be operated by digital media coalition Maven (ticker symbol MVEN), now includes dedicated channels for individual teams, including Fisher’s Cowboy Maven and Dallas Basketball, ensuring premium journalism by respected sports mavens. 

“It’s a true honor to join the Sports Illustrated team,” said Fisher. “I’ve spent my career digging deep into the game, franchises, people, and players who make the Cowboys and Mavericks the teams they are today. The vision and energy Maven brings to is reinvigorating this sports icon to a whole new level. It’s exciting and humbling to be a part of that history.”

Affectionately known to his fans as ‘The Fish,’ Fisher has covered news and professional sports since 1983, including 21 Super Bowls. His work in newspapers, radio, and TV have made him one of the most recognized and trusted media figures in North Texas. In addition to his work at, Fisher serves as the Dallas Cowboys insider for 105.3 The Fan, the Dallas Mavericks insider for Fox Sports Southwest, and a national contributor to Fox Sports. Fisher is also the author of two best-selling books on the Dallas Cowboys, "The 'boys are Back: The Return of the Dallas Cowboys," and “Stars and Strife: Inside the Dallas Cowboys' Reemergence as America's Team.” Fans can also follow him on Twitter and Facebook at @FishSports.

Under Maven’s wing, Sports Illustrated will continue to develop and distribute the world-class stories and videos that readers expect from the brand, and is investing in great journalism by adding 200+ team-specific reporters in the field. Maven’s leadership team, which includes Sports Illustrated CEO Ross Levinsohn and Maven CEO James Heckman, has been in the online media and publishing business for nearly three decades. Their collective experience at NFL Exclusive, Rivals, Sportsline, HBO, 5to1, Scout, and Fox Sports set the stage for senior leadership roles at Yahoo!, News Corp, Tribune Co., and more.

About Maven

Maven ( is a coalition of Mavens, from individual thought-leaders to world-leading independent publishers, operating on a shared digital publishing, monetization and distribution platform, unified under a single media brand. Based in Seattle, Maven is publicly traded under the ticker symbol MVEN.